Lubbock Christian University

Admissions Advisor — DFW Region

Functional Title: Admission Recruiter – DFW Region
Classification: Salaried position; Exempt
Division: Enrollment Management/Provost
Department: Admissions/Provost–The mission of Admissions is to identify, recruit and provide academic counseling to qualified students.
Reports To: Senior Director of Undergraduate Admissions
Primary Function: Recruit and enroll academically qualified students at Lubbock Christian University. Advise students in selection of an academic field of study and prepare initial academic scheduling.

Major Duties: The Admission Recruiter/Academic Advisor primarily performs non-manual work directly related to recruiting and enrolling qualified students. Recruiting, enrolling, and academically advising students is a matter of significance to the university and the position requires the exercise of discretion and independent judgment. The Admission Recruiter/Academic Advisor will exercise control and assume responsibility to establish successful recruiting and advising relationships with prospective students, counselors, faculty, principals, and key influencers, over a broad, physically defined territory. It is the responsibility of the Admission Recruiter/Academic Advisor to effectively tell the LCU story.

  • Office out of the DFW Region.
  • Meet or exceed enrollment goal as set forth by the Vice President of Enrollment Management and Senior Director of Undergraduate Admissions.
  • Plan, coordinate, and conduct school and student group visits on a weekly basis, to include: (a) Principal and/or counselor visits, (b) class presentations, and (c) other recruiting presentations and events as directed by the Senior Director of Admissions. Develop recruiting, academic, and financial assistance advising events with schools in territory.
  • Travel as necessary to attend special events and college fairs.
  • Evening and weekend work required.
  • Each day, review accepted, applicant, inquiry, and prospect files, within assigned territory. Continually review academic admission requirements and potential financial assistance to maintain expert knowledge of the enrollment process. Advise each prospective student about future academic and scholarship possibilities.
  • Respond by phone, within 24 hours, to new inquiries and applicants. 
  • Respond by phone, within 24 hours, to any student who has submitted academic/admission related documents. Advise prospective student of score received, transcripts received, admission criteria satisfied, and scholarship level(s). If student did not do well enough for acceptance, advise prospect of next steps to become accepted.
  • Write a personal note to each applicant weekly.
  • Send emails and text messages on a daily, as needed, basis.
  • Make at least 100 screening calls per week to develop prospects within territory. Screening calls must be made after prospective students are most likely home from school during the evenings or on weekends.
  • Plan, coordinate, and send emails to prospects within territory.
  • Receive phone inquiries from prospects, answer questions, and provide advice to help prospects successfully complete the admissions and financial assistance process. 
  • Advise parents, students, and prospective students regarding academics and financial assistance. 
  • Conduct, schedule, and provide high quality campus visits to prospective students and their families.
  • Monitor and grow application count for territory through personal attention and innovative recruiting techniques.
  • Be prepared to help recruit and enroll prospective transfer, readmit, and non-traditional students as needed.
  • Assist current and prospective students with academic scheduling issues and advise students regarding degree requirements of chosen field of study.
  • Directly work with students in conjunction with faculty advisors to facilitate accurate and timely academic counseling and course scheduling.
  • Conduct degree audits when applicable. 
  • Other duties as assigned.

Skills Required: The Admission Recruiter/Academic Advisor must:

  • Demonstrate excellent customer service skills.
  • Demonstrate the willingness to be proactive.
  • Demonstrate the ability to cultivate relationships.
  • Demonstrate continuous improvement.
  • Demonstrate knowledge of admissions criteria, academic policies, fields of study offered by LCU, degree requirements, class scheduling, and financial assistance procedures.
  • Demonstrate academic and financial aid knowledge sufficient to advise parents and prospective students especially with respect to the academic requirements.
  • Accomplish the mission through proactive constructive teamwork.
  • Not divulge or discuss information about possible university plans, goals, funding levels, or salary levels unless authorized by university executive officials.
  • Not divulge or discuss information about prospective students to anyone outside the university community in compliance with FERPA laws.

Accountability: The Admissions/Academic Advisor reports to the Senior Director of Admissions, and must:

  • Maintain conduct consistent with Christian values and the values of the university.
  • Work with other university personnel to ensure that overall enrollment goals are met.
  • Work closely with the Provost and academic deans to create proposed academic scheduling.
  • Work closely with other team members to provide excellent academic advising.


Knowledge, Skills and Abilities Required:

  • Strong verbal and written communication skills.
  • Ability to cultivate relationships.
  • Ability to help students, faculty, and staff in a professional manner.
  • Working knowledge of spreadsheets.
  • Knowledge of higher education academic requirements and financial issues.
  • Strong ability to multitask and problem solve.
  • Ability to adapt to changes in the work environment.
  • Ability to maintain a high level of confidentiality is essential.
  • Ability to drive.

Education and Experience:

  • Bachelor’s degree required prior to job start date.
  • Master’s degree preferred.
  • Admission experience preferred.
  • Liaison EMP (Spectrum) experience preferred.

Physical Requirements: 

While performing the essential duties of this job, the employee will be required to do the following:

  • Be ambulatory around campus and in buildings.
  • Required to regularly sit and stand.
  • Frequently use wrist, hands and/or fingers to make small repetitive movements such as typing, distributing mail, and picking up small objects.
  • Ability to talk frequently to convey detailed and/or important instructions or ideas accurately, loudly, or quickly.
  • Be able to hear average or normal conversations and receive verbal information.
  • Required to lift packages and/or move heavy objects, 25+lbs.