Student Learning Outcomes Assessment Plan, B.B.A. Degree Programs*, Academic Year 2018-19

Student Learning  Outcome (SLO)

Assessment Instrument

Achievement Target

1. Common Body of Knowledge
Students will demonstrate knowledge of the core principles of the major functional areas of Business Administration

ETS Major Field Test in Business.

Administered in Business capstone class (BUA 4380) and upper level Accounting class.

LCU Composite Mean Score at or above Peer mean minus one standard deviation.

2.  Management
Students will demonstrate knowledge in the principles of management.

ETS Major Field Test in Business--
Assessment Indicator 3:
Management.

Administered in Business capstone class (BUA 4380) and upper level Accounting class.

LCU Composite Mean Score at or above Peer mean minus one standard deviation.

3.  Personal Financial Literacy
Students will demonstrate knowledge of fundamental principles of financial literacy and stewardship.

Personal Financial Literacy Test--
50 question exam from the test bank for the widely-used textbook
"Personal Finance" by Jeff Madura
(4th ed., 2011).

Administered in Business capstone class (BUA 4380) and upper level Accounting class.

Mean score at or above 70%.

Source:  ACBSP Figure 4.1, Student Learning Outcomes Assessment Data

*ACC - Accounting (major);  BADM - Business Administration (major):  BUA - General Business (emphasis), MGT - Management (emphasis), MKT - Marketing (emphasis); ECO - Economics (major), FIN - Finance (major), ISM - Management Information Systems (major),.

Enrollment and Degrees Conferred By Curriculum, Academic Years 2016-19

Enrollment by

Curriculum

Number of Degrees Conferred by

Academic Year (July 1-June 30)

Degree, Major, Curriculum

AY 2016-17

AY 2017-18

AY 2018-19

B.B.A., Major in Accounting (ACC)

39

32

35

11

8

10

B.B.A., Major in Business Administration, emphasis in:

General Business (BUA)

53

59

50

12

9

14

Management (MGT)

22

27

26

2

4

6

Marketing (MKT)

25

26

25

8

10

4

B.B.A., B.A., B.S., Major in Economics (ECO)

9

6

4

2

4

0

B.B.A., Major in Finance (FIN)

32

38

22

10

13

13

B.B.A., Major in Management Information Systems (ISM)

5

7

6

0

2

2

B.S., Major in Information Systems and Technology (IST)

21

20

19

4

3

6

B.A., Major in Digital Media Arts and Applications (DMA)

30

35

43

15

11

10

B.B.A., Major in Personal Financial Planning and Stewardship (PFP)*

2

2

0

0

1

0

B.S., Major in Organizational Management (BOM)*

14

8

2

7

4

5

B.S., Major in Organizational Leadership (LEA)*

8

6

3

5

3

3

M.S., Major in Leadership (MLEA)*

8

0

0

12

5

0

Totals

268

266

235

88

77

73

*Discontinued.