Graduated: 1967
Position at LCU: Distinguished Professor of Business Management
Favorite Part of LCU: “At Lubbock Christian I met the young woman who agreed to become my wife. It has been a wonderful partnership. I’m grateful to her. And to Lubbock Christian.”
Trivia: Reinsch enjoys reading science fiction as a hobby. His favorite authors range over decades and include Clifford Simak, Isaac Asimov, William Gibson, and Kim Stanley Robinson. “I also enjoy Orson Scott Card,” he said, “though I find myself arguing with some of his theology.”

What do you do for LCU?
The goal is to help to strengthen the business programs for LCU students. We expect that a growing number of LCU students will want to visit our national capital to take a summer class or to participate in LCU’s internship program. When that happens, I’m part of the team in Washington. I live just outside of Washington, D.C.  And I expect to be on campus in Lubbock a few weeks each year.

What drew you to LCU as a student? 
Gerald Kendrick–a professor at Lubbock Christian–had visited my high school and talked about how the New Testament had been written in Koine Greek. I began attending Lubbock Christian in the fall of 1965 because the location was convenient and because I wanted an opportunity to seriously study the Bible.

What brought you back to join the faculty? 
I came back to Lubbock Christian in the fall of 2015 as a faculty member because I want to help today’s students the same way that Lubbock Christian faculty helped me when I was a student.

What is you education and work history outside of LCU?
After graduating from then-LCC, I attended Abilene Christian. Then I did graduate work at Central Michigan University and at the University of Kansas.

I taught at Western Illinois University, Oklahoma State University, Abilene Christian University, and Georgetown University. I stayed the longest at Georgetown for 23 years. At Georgetown, I was (at various times) department head, and associate dean for graduate business programs. But the job I enjoyed most was serving as Academic Director of Georgetown’s graduate degree program in leadership.

My wife and I have always been active members in a local Church of Christ. I’ve also benefitted from working and learning with persons from other religious fellowships such as, for example, the Jesuits and Roman Catholics affiliated with Georgetown.

Why would you recommend a student consider business as a career path?
Within business, a person can focus on understanding human needs and wants, how people work together in groups, how to measure and to think about financial value, how business activity improves the lives of others, the value of information and knowledge, and so on. There are many different alternatives within business. Each of them help to provide others with a safer, healthier, more abundant life.

A career in business is one way to participate in completing God’s creation. I think all incoming students should explore several different career options–including but not limited to business–and look for something that they enjoy. What my mom said to me when I was growing up was, “do something you love.” That is still good advice.