Students that earn degrees in Sport Management will be prepared for a variety of employment opportunities in the financial, business, and marketing side of athletics, fitness, and sport industries that include promotion, advertising, merchandising, and distribution.

Learning Outcomes

Students will demonstrate knowledge and skills to:

• Define sport management and discuss the nature and scope of opportunities in the sport industry.
• Critically evaluate major challenges in various segments of the industry.
• Explain the relevance of ethical, legal, and sociological concepts to the management of sport.
• Demonstrate an understanding of theories of management, leadership, and organizational behavior and how these theories are applied in sport enterprises.
• Demonstrate an appreciation of diversity in sport communication.
• Identify research questions in sport management and demonstrate the ability to analyze and interpret published research.

Learn more about LCU's General Business Minor or Graduate programs in Sport Management.

If you have any questions, please give us a call to discuss the Sport Management program at Lubbock Christian University.